The Evolving Landscape of Data Center Design and Efficiency

3/14/25

Data centers are crucial for the digital world, housing critical infrastructure that supports everything from cloud computing to AI-driven applications. As demand for data processing continues to surge, engineers and designers face unique challenges in ensuring efficiency, reliability, and sustainability.

One of the biggest considerations in data center design is power availability. Data centers consume large amounts of energy, making site selection highly dependent on access to reliable power sources. Some data centers choose locations with access to renewable energy, such as hydropower in the Pacific Northwest, to reduce their environmental impact. Others prioritize proximity to fiber networks, often following railway corridors where fiber infrastructure is already in place.

Cooling is a crucial component of data center operations, and several strategies exist to manage heat loads effectively:

  • Air-Side Economization: Utilizing outside air to cool data centers can be highly efficient if climate conditions permit. Many facilities Mazzetti designed in the early 2000s integrated airside economizers, setting a precedent for energy-efficient cooling. More recently, Mazzetti has designed state government data centers that have also adopted this approach to reduce mechanical cooling needs.
  • Water Cooling: Water-cooled chiller plants provide greater efficiency compared to air cooling. Mazzetti has designed several large-scale facilities that have implemented this strategy alongside airside economization to maximize performance and sustainability.
  • Rear-Door Cooling: This system closely couples heat rejection at the cabinet level, improving cooling efficiency.
  • Liquid Cooling: Direct-to-chip cooling uses piped water to extract heat from processors, offering a high-efficiency solution for dense server loads. Mazzetti has designed advanced facilities that have successfully implemented direct-to-chip liquid cooling without relying on mechanical refrigeration, significantly reducing energy consumption.
  • Immersion Cooling: A newer technology that submerges server blades in a specialized non-conductive fluid. Mazzetti has designed facilities that have integrated multiple forms of liquid and immersion cooling, exploring innovative ways to handle extreme heat loads while maintaining efficiency. Though promising, immersion cooling presents maintenance challenges that limit widespread adoption.

Simple design choices—such as segregating hot and cold air streams—can significantly reduce energy consumption and improve overall performance. Operating data centers at higher temperatures also opens up more options for energy efficient cooling.

Not all data centers are designed the same. Some organizations rely on a single highly redundant facility with robust backup generators. Others, including some of the tech giants, distribute their data across multiple sites, reducing the need for extreme redundancy at any single location. This strategic decision impacts design choices and operational efficiencies.

Artificial intelligence (AI) is driving unprecedented demand for high-performance computing, which in turn increases energy consumption. The challenge now is not only improving efficiency but also sourcing cleaner power.

As the demand for data processing grows, so does the need for sustainable solutions that balance resiliency with energy efficiency. One promising innovation is the implementation of renewable energy microgrids (REMs), which can serve as an alternative to traditional backup systems. REMs enhance reliability while reducing carbon impact, offering a localized power solution that ensures uptime without excessive reliance on fossil fuels.

And, yes, even Hydrogen is on the table as a feasible alternative! Hydrogen fuel cells are emerging as a viable backup power option for data centers. While their primary use today is as a secondary power source, ongoing developments could lead to hydrogen being produced near data center sites, significantly reducing infrastructure costs. According to Carl Rivkin with Total Hydrogen, localized hydrogen production could present a cost-effective and low-emission alternative to conventional power backup systems.

Ultimately, the future of sustainable data centers lies in harmonizing affordable resiliency with low-carbon energy solutions. As the industry continues to innovate, integrating renewable energy microgrids, waste heat recovery, and alternative power sources will be key to achieving both operational efficiency and environmental responsibility.

Looking ahead, collaboration between engineers, energy providers, and policymakers will be essential in driving the next generation of sustainable, high-performance data centers. The industry must remain agile, continuously refining best practices to meet evolving technological and environmental demands.

 

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